Korean tech giant Samsung operationalises its first TV line-up plant in Pakistan


Web Desk
Adviser to Prime Minister on Commerce and Revenue Abdul Razak Dawood has felicitated Samsung on operationalising its first TV line-up plan in Pakistan.
Taking to his official Twitter handle, the PM’s aide wrote: “We congratulate Samsung Electronics on operationalising its first TV line-up plant in [Karachi], Pakistan, in collaboration with R&R Industries.”
“Initially, the unit will produce 50,000 TV sets and increase the capacity to 100,000 units within two years,” the adviser said.
It is pertinent to mention here that the two companies entered into a joint venture for the production of television sets on September 22.
Economically, this joint venture is a step in the right direction for the electronic industry as it will enhance competitiveness and the main beneficiary will be the consumers because local manufacturing will reduce the cost of the television.
Highlighting the success of the “Make-in-Pakistan” initiative3, the adviser further wrote: “This is in line with Make-in-Pakistan of [Ministry of Commerce].

“I urge all our firms to collaborate with leading international companies to set up units in Pakistan.”
In July, the tech giant had signed an agreement with Lucky Motor Corporation to begin manufacturing its phones in Pakistan.
Samsung’s decision to assemble phones in Pakistan was an indication of the success of the Mobile Device Manufacturing Policy (MDMP) launched by the government in June 2020.
The vision of the policy was clear that by 2022, 80% of all mobile phones sold in Pakistan should be locally manufactured.
Last year in August, Prime Minister Imran Khan had declared that the government was vigorously pursuing a Make-in-Pakistan policy to promote export-oriented industrialisation in the country.


Please enter your comment!
Please enter your name here